Event Planning & Technology Insights

We love a meta moment! When a character breaks the fourth wall, the audience gets in on the action. Bring this cinematic strategy to your event planning to transform how your audience engages with event content and to make a more lasting impression.  Creating a dynamic, memorable event is about accomplishing the right blend of relaxing speaker engagements and hands-on experiences—with a few cocktail hours sprinkled in for fun. From live...

There are only so many hours in the day (unfortunately), even if you’re a master at time management! For event planners, that means handing out tasks from your own pile and onto your team - aka: delegation. But how do you choose how to divvy up the work? How can you ensure that tasks are handled with ultimate care and get completed on time? No worries - today we will be going over the steps to successfully delegate tasks to boost your team...

We’re all in this together! The best part of the event planning business is the connections we make. Social media has created unprecedented opportunities for this, offering creative inspiration and personal motivation from fellow organizers. Many event planners and event influencers have risen in popularity over the years, offering everything from examples of brilliant table settings to personal anecdotes of how they overcame event planning...

Planning an event is like crafting a masterpiece - every detail and decision contributes to the overall success (and profit!). But how can you make sure that your event resonates with both attendees and your long-term business goals? Fear not, fellow event planners! In this article, we’re going to cover 5 essential things to think about when it’s time to calculate those ticket prices.  Your goals. How will this event fit into your overall...

Welcome planners. You’ve entered the Matrix! The days of digital planning being an afterthought or a bonus are gone. That means adopting a new approach to planning that puts digital factors front and center—even with in-person events.  Massive benefits can be gained from applying a digital-first mindset to in-person events, not just for the attendees. Organizers, sponsors, exhibitors, and everyone participating in your event can benefit from...