In the bustling world of event planning, filling seats and generating buzz takes more than an impressive speaker lineup or a trendy venue…
Creating Urgency: Strategies to Boost Event Attendance and Engagement
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Blog Topic
In-person Events
Tips, technology, and strategies for planning and executing successful in-person events, conferences, trade shows, and live experiences.
Event Branding Best Practices When Delivering on Your Mission
In this day and age, everyone is a brand—or can be! Event branding is more critical than ever to securing a loyal audience and increas…
Hauntingly Good Ideas: Host a Spooktacular Corporate Halloween Event
It’s the season for all things spooky: ghosts, ghouls, vampires—OH MY! But one thing that shouldn’t be frightening is planning your Halloween event. While it’s no different from any other event-planning adventure, it’s...
Spice Up Your Fall Events With These Themed Ideas
Hey there, fellow event planners! Fall is in the air, and something about the crisp weather, warm colors, and cozy vibes makes it the perfect season to host unforgettable events! Whether you’re planning a conference or...
Decoding Gen Z: Event trends for the next generation of event-goers.
We’ve got some new kids on the block! The oldest Gen-Zers are nearing 30, which means they’ve entered the professional world and are attending trade shows, conferences, and other events. While millennials and Gen X...
Boost your ROI: Tracking what matters most, attendee behavior.
As the saying goes, “The more you know, the better you can plan!” Okay, maybe we made up that last part—but it’s still true! A deep understanding of attendee behavior empowers event planners to create unique,...
Winning strategies: Event planning takeaways from the Olympics.
It is THE global event—the Olympic Games! This year, Paris gave event planners a striking template for creating innovative and engaging experiences. While many of us won’t find ourselves managing the biggest event on...
The ultimate guide to badge design: Everything you need to know.
As many event planners know, it’s all about the details! One essential part of a successful event experience is the name badge. It isn’t just about identification, either. When done right, these little guys balance...