Blog Topic
Strategies and tools for promoting events, increasing registrations, engaging attendees, and supporting sponsors before, during, and after events.
Welcome to the first Expo Pass webinar recap of 2024!! We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What...
It’s time to add some meme-ing to our event marketing! The internet age has produced some fun marketing strategies, but there’s nothing like memes. These viral sensations have become a new mode of communication, like...
Did you miss the live webinar? February 20, 2024 - 12PM EST Watch the video replay now! We candidly unraveled the secrets of successful event promotion, by delving into the dynamic interplay between technology and...
It’s time to roll with the changes, planners! This year saw new technologies and cultural values transform the marketing landscape. From AR to AI, it’s a whole new world for event planners. The Economist wasn’t kidding...
While we love the internet, sometimes we crave an old-school source of information. Over the years, expert event planners have bottled their wisdom in the form of every teenager’s worst nightmare—a book! Each book...
It’s a Barbie world, and we’re living in it! The film has smashed records in its opening weekend, netting a whopping $155 million in the first few days and becoming the highest-grossing film by a female director....
It’s time to meet your new best friend—event sponsorship. This is one of the best methods for saving money, securing must-have supplies, and forging a lasting relationship with impactful partners. It isn’t just about...
You’ve set the date. You’ve booked your booth. You just need to figure out how you’re going to attract attendees. This might look like a daunting task but it’s much simpler, and a lot more fun, than you might think. If...