Blog Topic
Strategies and tools for promoting events, increasing registrations, engaging attendees, and supporting sponsors before, during, and after events.
Events need marketing. This is a fact. Attendees need to know when the event will happen, who’s speaking, and it all has to sound like an amazing time. But how can event marketing actually boost attendance and...
Exhibitors everywhere are excited to get face to face again with old friends and potential clients and pretty much just mix it up like old times. But with all the new event technologies out there, what’s really the...
Virtual events united millions of people when screens were literally our only way to hang out. For 18 months, nearly everyone in the world was a virtual event-goer, with attendance for this event type booming (WiFi...
After organizing any kind of event, the first thing you should do is take a well-earned break. Post-event marketing can wait for a day. Sound good? Good... Now let’s talk marketing. There have never been more ways to...
Pre-event marketing is all about two things: boosting registration, and creating real, organic interest in the event. But in this ever changing event world, we find ourselves asking -- What’s really the best way to do...
Hybrid and in-person events are officially on the books, and we have to say it’s making things feel a little more normal these days. The only problem is marketing in-person events in 2021 is a whole different story....
Virtual events united millions at a time when screens were literally our only way to hang out. For 18 months, nearly everyone in the world was a virtual event-goer, and capacity was always unlimited (WiFi permitting). ...
We all want to get back to a life of packed convention centers and noisy lobby bars. But for obvious reasons, we’re not quite there yet. The good news is, even without the crowds, in-person events are still very much...